Product shots are a key component of Anaplan’s visual identity. They showcase the power, clarity, and flexibility of the Anaplan platform, helping the audience quickly understand what the product does and how it functions.

We use use three distinct types of product shots, each serving a specific purpose.

High-Fidelity

High-fidelity product shots show the full Anaplan platform in detail, providing a comprehensive view of its interface and functionality. The Anaplan platform is available in desktop, mobile, and tablet formats. Charts and graphs within the product should be recolored to align to Anaplan brand colors.

High-fidelity product shots in use:

High-fidelity product shots are used in product vignette photographs. To learn more about photography, check out the photography page here.

High-fidelity guidelines

Mid-fidelity

Mid-fidelity product shots focus on key features by grouping select interface components into a curated visual.

Mid-fidelity product shots in use:

Mid-fidelity guidelines

Product callouts

Product callouts highlight a single element or section from the platform in isolation, often paired with a high-fidelity product shot or product vignette photograph.

Product callouts in use:

Product callouts guidelines